The AI-TMS Implementation Paradox: How European Shippers Can Deploy Artificial Intelligence Features Without Joining the 76% That Fail to Meet Performance Goals
European manufacturers are pouring millions into AI-powered transport management systems, yet 72% of logistics AI implementations fail due to workforce resistance rather than technical issues, while 66% of technology projects end in partial or total failure. Despite the growing European TMS market reaching €1.4 billion in 2024 and growing